Marketing Officer

About IDP

IDP is the global leader in international education services, delivering global success to students, test takers and our partners, through trusted human relationships, digital technology and customer research. An Australian-listed company, we operate in more than 50 countries around the world.

Our team is comprised of over 7,000 people of various nationalities, ages and cultural backgrounds. Proudly customer-first, our expert people are powered by global technology. Together, we offer unmatched services, helping local dreams become realities, all over the world.

Learn more at www.careers.idp.com

Role purpose

Key accountabilities

• Marketing Planning

  • Build and maintain yearly marketing activity calendar (calendar year & financial year).

  • Prepare proposals and obtain approvals for event participation and budget.

• Event Management

  • Lead, coordinate, and execute all yearly exhibitions and seminars, including logistics, setup, and reporting.

  • Handle licensing, client communication, venue setup, staffing, interpreters, and payment paperwork.

  • Work with internal teams and vendors to design POSM, decorations, and event materials.

• Promotions

  • Apply for promotion licenses, manage claims and payments, and coordinate merchandise production.

• POSM & Collateral Management

  • Maintain and refresh marketing materials across offices.

  • Manage LED displays, brochures, and branded items in coordination with designers and vendors.

• Content & Communication

  • Update destination information, collect and edit student testimonials, and generate event-related content.

• Logistics & Reporting

  • Oversee marketing merchandise nationwide, control production timelines, and prepare required reports.

Required experience

• 3+ years’ experience in event, marketing, or branding (education industry a plus).

• Proven skills in event planning, execution, and social media content creation.

• Excellent communication (English & Vietnamese), organization, and multitasking abilities.

• Strong administration and operations skills with great attention to detail.

• Flexible, proactive, and willing to travel or work on weekends when required.