Marketing Coordinator

About IDP

IDP is the global leader in international education services, delivering global success to students, test takers and our partners, through trusted human relationships, digital technology and customer research. An Australian-listed company, we operate in more than 50 countries around the world.

Our team is comprised of over 7,000 people of various nationalities, ages and cultural backgrounds. Proudly customer-first, our expert people are powered by global technology. Together, we offer unmatched services, helping local dreams become realities, all over the world.

Learn more at www.careers.idp.com

Role purpose

The Marketing Coordinator – Events & Arrive & Thrive is responsible for supporting the planning, coordination, and execution of student recruitment events, Arrive & Thrive initiatives, community engagement programs, and marketing campaigns across Australia. The role works closely with internal stakeholders, external vendors, network countries, and agency partners to deliver high-quality student experiences and support lead generation, student engagement, and retention objectives.

Key accountabilities

Key Responsibilities

• Plan and execute student recruitment events (in-person & virtual), managing logistics, registrations, and communications
• Support event and campaign marketing across email, social, CRM, and digital channels
• Coordinate webinars and online student engagement initiatives
• Deliver Arrive & Thrive programs, including student activities, ambassador programs, and partnerships
• Manage campaign timelines, assets, and content across teams and agencies
• Track performance, prepare reports, and support data-driven improvements
• Build strong relationships with stakeholders, partners, and vendors

Required experience

What You Bring

• 2–4 years’ experience in marketing, events, or engagement roles
• Strong coordination, communication, and multitasking skills
• Experience with CRM and digital marketing tools
• Analytical mindset with attention to detail
• Passion for delivering great student/customer experiences

Nice to Have

• Experience in international education or student programs
• Familiarity with marketing automation, events platforms, or AI tools
• Exposure to multicultural environments or student communities